New Products and Industry Press Releases

The Passing of a Legend

  • 16 Jul 2014

Goliath, the 2005 Guinness Book of World Record holder for Tallest Living Horse, passed away peacefully July 3, 2014 on the Priefert Ranch in Mt. Pleasant, Texas. Goliath was an awe striking black Percheron gelding who stood 19.1 hands high and weighed over 2500lbs. He was superstar and legend in his own right. ... Read More

POGA Awards Second Oat Research Grant

  • 15 Jul 2014

The Prairie Oat Growers Association (POGA) today announced its second oat research grant. Dr. Lori Warren of the University of Florida will receive more than $146,000 in funding for a two-year research project titled "Can beta-glucan improve the responsiveness of the immune system in horses?" The research project began in June. Dr. Warren's project was recommended for funding by the Equine Oat Research Advisory Board (EORAB) in 2013.... Read More

New Flying Eyes sunglasses for the equestrian market

  • 15 Jul 2014

Patented Flying Eyes Sunglasses, proven to be the most comfortable sunglasses for use with aviation style headsets have been updated to be perfect for use while wearing an equestrian helmet. ... Read More


  • 17 Jun 2014

STAMINA. PERFORMANCE. RECOVERY. GET THE COMPETITIVE EDGE! Horse Health Products Launches Two New Red Cell® Performance Supplements PHOENIX - June 9, 2014 - Regardless of the type of event, high performance horses require nutrients that are help improve stamina and performance to achieve peak results every ride. Now equestrians can keep their horses performing their best with the introduction of two... Read More

Triple Crown Nutrition Launches Horse Feed Comparison Tool To Help Consumers Sift Through Crowded Feed Market.

  • 11 Jun 2014

In an effort to give consumers important information regarding the nutritional makeup of their horse feed brand of choice, Triple Crown Nutrition has launched a feed comparison tool that will provide horse owners with a comprehensive breakdown of the nutritional differences between competing horse feed brands.... Read More

ANNOUNCING THE NEW CAVALLO TREK, Flexibility and Custom Fit Deliver a Secure Comfortable Fit

  • 6 Jun 2014

Riding on a superior hoof boot provides a secure platform for your horse. Developing Trek with a focus on confidence, simplicity and durability were the main objectives of Cavallo President, Carole Herder.... Read More

Arenus Releases Clinical Strength Sore No-More Performance Ultra Line

  • 29 May 2014

Arenus released the newest line in the Sore No-More family of products; Sore No-More Performance Ultra. ... Read More

Pro-Tec ChlorSeptic 4% with Aloe Vera

  • 16 May 2014

Pro-Tec ChlorSeptic 4% with Aloe Vera is a fast acting, broad spectrum antiseptic antimicrobial skin cleanser. ... Read More

Kastel Denmark Goes On The Road!

  • 12 May 2014

If you are headed for the horse shows this spring and summer be sure to look for Kastel Denmark activewear. ... Read More

BIVI Launches PRASCEND® Horse Owner Contest

  • 2 May 2014

Boehringer Ingelheim Vetmedica, Inc. (BIVI), announces the launch of the Barn Buzz Testimonial Contest for horse owners, featuring Prascend® (pergolide mesylate). ... Read More

About This Blog

Announcements concerning the horse industry.