New Products and Industry Press Releases


  • 28 Jul 2011

New from the Equi-Force Equine Product line of targeted nutritional therapies is Equitivia™, a revolutionary equine probiotic. ... Read More

Pfizer Animal Health, Heifer International Collaborate to Support Community Farming

  • 26 Jul 2011

To help educate impoverished families in the United States about how to farm successfully, and to promote self-sufficiency and fight hunger, Pfizer Animal Health has made a $65,000 contribution to Heifer International-world renowned for its efforts to end poverty and protect the environment. ... Read More

STEADFAST® Equine Ingredient Wins Joint Health Innovation Award

  • 22 Jul 2011

NEM® (Natural Eggshell Membrane), an ESM Technologies produced ingredient utilized within the Arenus STEADFAST® Equine and Canine products, was recently awarded the 2011 Frost and Sullivan North American Dietary Supplements for Joint Health New Product Innovation of the Year Award.... Read More


  • 20 Jul 2011

TRI-Care® Triple Action Wound Treatment has been empowering horse owners to help in their horse's healing process for more than eight years.... Read More

Troxel Introduces Revolutionary New Venture Helmet

  • 27 Jun 2011

Troxel LLC, the worldwide leader in ASTM/SEI-certified equestrian helmets, introduces the all-new high-performance Venture helmet.... Read More

Razorback Roundup

  • 24 Jun 2011

The Razorback Roundup is the University of Arkansas' D.E. King Equine Program's horse and tack sale.... Read More

Veterinary Medical Device Offers A New Option For Equine Practitioners

  • 24 Jun 2011

Matrix Animal Health, LLC, announces the launch of PentAussie™ Equine, a sterile post surgical lavage.... Read More

ADEPTUS® NUTRITION offers a new product in a new category!

  • 21 Jun 2011

ADEPTUS WOUND & SKIN SPRAY is an all-natural topical spray for wounds & skin problems.... Read More

ADEPTUS® NUTRITION offers two new super supplements for pets

  • 21 Jun 2011

Nimble Mega Nutrient® is a 5 supplements in one formula that fills in the gaps in dog foods.... Read More

Special “Equine Herpes” Package Introduced by Dynamite Specialty Products

  • 15 Jun 2011

In response to the outbreak of equine herpes (known as the EHV-1 virus) that has resulted in the death of 12 horses this spring, Dynamite Specialty Products has introduced a package of products to support the immune system of horses that have been exposed as well as an all-natural cleaner for tack and trailers that might be carrying the virus.... Read More

About This Blog

Announcements concerning the horse industry.