Dublin, Ireland, 4 May 2017, Plusvital (www.plusvital.com) and the Curragh
Racecourse (www.curragh.ie) today
announced that they have agreed to renew their partnership for another year.
partnership features a variety of initiatives including sponsorship of three
races at the County Kildare venue. This race series features competitive
handicaps on the opening day of the Curragh's busy 2017 season on Saturday 13
May; day two of the Darley Irish Oaks Weekend, on Sunday 16 July, with the race
series culminating with the Group 3 Plusvital Round Tower Stakes on Sunday 27 August.
part of this new race series, Plusvital will be offering all horses competing
within each of their sponsored races free genetic tests, in addition to a
selection of supplement products for the winning connections.
As leaders in equine nutrition since 1975,
Plusvital's supplements and care products have been used by successful trainers
and riders across the world.
Following its acquisition in 2015 of Equinome, the
University College Dublin (UCD) equine genetic testing spin-out company, the
company has continued to focus on the development of equine genetic tests, innovative
nutraceuticals and other integrated equine performance and health products,
which aim to maximise the potential success of individual racehorses.
Commenting on the launch of the race series, Mike
Shelly, Plusvital, CEO, said, "Plusvital is
delighted to be sponsoring three races this year at the Curragh, the home of
Irish flat-racing. We are a proudly Irish company and this sponsorship reflects
added, "We have very exciting plans for Plusvital over the coming years and are
confident that our multi-million euro investment in R&D will continue to
provide new exciting scientifically-based products for trainers and owners on
top of our existing range of supplements and genetic tests."
Arkwright, Commercial Manager, Curragh Racecourse, said, "It is exciting for
the Curragh to renew our partnership with such a progressive company as
Plusvital and we will work closely with Mike Shelly and his team to generate
awareness of their products which will ultimately help them to win new
Plusvital is headquartered in Dún Laoghaire and
maintains strong links with UCD though the company's on-going, multi-million
euro genomic and nutrition research programmme.
For further information contact Micéal
Whelan, University College Dublin, Communications Manager (Innovation), e: firstname.lastname@example.org, t: + 353 1 716
3712 or Robert O'Connor, Marketing Manager, Plusvital, e: email@example.com.
Plusvital is the
world's leading provider of genetic testing to the Thoroughbred industry.
Powered by Equinome's cutting edge genomic tests, it analyses the DNA
of the horse to predict optimum race distance, optimum race surface and
performance potential. Plusvital's clients include leading trainers, owner and
breeders in all of the major Thoroughbred regions around the world.
Plusvital has an on-going, multi-million euro
genomic and nutrition research program, with an increased focus on the
potential to use genetic testing to identify horses with a predisposition to
health conditions, a key industry concern as highlighted at recent Thoroughbred
breeders' meetings. www.plusvital.com
For further information on the Curragh Racecourse visit www.curragh.ie.